ArTech exhibition

Concept, Creative Direction, Brand Design, Branding, Brand Expression, Guidelines, Art Direction, Signage, Posters

The Children’s Museum of The Arts in New York commissioned a bespoke graphic identity for ArTech: a 4000sq/ft STEM pop up experience on 14th Street in collaboration with The Meatpacking District and The New York Hall of Science.

The flexible identity illustrated what can happen at the intersection of science and art in a compelling, graphic manner that was applied across event graphics, promotional collateral and social media.